De Novo Board

The De Novo of San Antonio

Eliana Rodriguez, Boardmember, De Novo - Helping The Marginalized & Homeless

Eliana Rodriguez


Eliana Rodriguez brings more than eight years of experience in communications and marketing to her role as digital marketing manager at the San Antonio Area Foundation. Eliana is responsible for developing and implementing innovative digital marketing and social media strategies that enhance visibility and outreach to donors and stakeholders. She is also responsible for managing and ensuring brand consistency.

Prior to joining the Area Foundation, Eliana worked at NALCAB—National Association for Latino Community Asset Builders, a membership based organization representing and serving a geographically and ethnically diverse group of more than 100 community and economic development organizations across the country. Eliana graduated cum laude with a Bachelor of Arts degree in public relations and journalism from Our Lady of the Lake University in San Antonio. She holds a Social Media Communications Certificate and a Supervisory and Management Certificate from the San Antonio Area Foundation and the H-E-B School of Business at the University of Incarnate Word. Eliana is fluent in both English and Spanish.

De Novo Foundation

Why De Novo?

De Novo of San Antonio is helping the marginalized and homeless of San Antonio achieve their goals of self-sufficiency. Where there is anxiety and fragility, De Novo wants to bring security and stability.

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